The Ask :
Daylighted creates digital art galleries in public spaces, such as restaurants and hotels, offering them the opportunity to display and sell artwork. Daylighted sought to unify their many moving parts (web, tablet, and LCD) into one cohesive whole, in addition to finding a better means of connecting with guests.
Users were asked to perform the following tasks after we gave them pre-defined scenarios:
Explore art on tablet.
Save one artwork of interest.
Purchase art on website.
We gathered and ordered user feedback by the level of frequency of the following type of comments, and grouped the issues in three distinct categories.